The Chinese bathroom industry has experienced thirty years of turbulence.

2025-01-16


Thirty years ago, at the beginning of the reform and opening up, China's modern bathroom industry began to take shape. What could be heard were Nanfo Ceramics, Beitang Ceramics, Xisiwei, Dongmeilin, and also the well-known brands at that time like Diamond and Caizhou. They became the pioneers of the bathroom industry in that era, with the ceramic bathroom products they produced in high demand. Recently, I was chatting with a friend from Wuhan about Hanxi Street. In that era, once bathroom products arrived, they were quickly snatched up by agents before anyone could even talk about them, which shows that bathroom products at that time were as rare as other products and required planning. In an era of material scarcity, if someone could become the general agent for a brand, it was a remarkable achievement, and making money was quite natural; the key was whether you could get the goods. Having connections and using relationships gave sales executives in that era supreme power.